Current Focus |

Cisco.com Boots IBM.com Out of the Top Slot

One upon a time, Cisco.com was a site in serious trouble. The site ranked 7th on the siteIQ eBusiness Index and was dropping like a rock. As important, customer satisfaction had fallen off a cliff following a massive site reface — and the cacophony of user complaints were so strident that the team had to perform Csat triage by providing a link to the old site.

Fade out five years later and Cisco.com has achieved the once unthinkable: it ranks first on the siteIQ eBusiness Index — nosing out IBM.com (which has topped the Index over the past 12 months). Cisco bests Microsoft.com and IBM.com by meeting more benchmark criteria than any other IT Website — and ranks first in usability and effectiveness among network competitors.

To view our top five performers in major Website categories, check out the latest roster of winners and losers. If you are a siteIQ client, log in to read more about how Cisco.com, IBM.com, and Sun.com compare across key usability dimensions.

Secret Prospect | Are You Ready?

Tough times call for getting back to the basics. For most Web teams, that means shifting their focus from Web 2.0 doodads to features that generate and harvest qualified prospects. But here’s the question. Is your sales force paying attention? To find out, we’ve launched our 10th Secret Prospect test.

Last time....