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Latest Case Studies

  • 5.15 IBM.com home page

FieldNote & Video: IBM.com joins Oracle.com on the “lean forward” bandwagon

Last week, IBM.com launched a new home page which provides a template for things to come. Here’s four interesting takeaways worth putting in your hat.

  • F1-FN-SAP-Personalization

FieldNote: SAP puts a savvy new twist on content personalization

Personalization is starting to become de rigeur again among leading IT Web teams. SAP.com is fiddling with a particularly interesting approach that threads content based on the starting page. Interesting.

  • Usabilla Home Page 2015

FieldNote: If the “Voice of the Customer” is on your dance card this year . . .

I recently stumbled across a blog describing data from the Usabilla service that tracks real time feedback from site users. Turns out this service could be used for a lot more than your rank and file "do you love me?" surveys.

Best Practices

  • 5.15 IBM.com home page

FieldNote & Video: IBM.com joins Oracle.com on the “lean forward” bandwagon

Last week, IBM.com launched a new home page which provides a template for things to come. Here’s four interesting takeaways worth putting in your hat.

  • 2014 Juniper.net Home Page

5 reasons the new Juniper.net hits the mark

After spending almost a quarter of the Internet's lifetime off the grid, is Juniper.net’s latest effort cool enough to hang with competitors’ innovative creations, or does it amount to nothing more than a fresh coat of paint on an old Website design?

  • Apple watch landing

5 lessons from Apple.com’s “now you see it, now you don’t” launch

There’s nothing like a bevy of new products to bring out Apple.com’s glitz and glamour gene — and the recent iPhone and iWatch launches are no exception. Here’s 4 moments of brilliance from Apple.com’s play book.

Most Popular

  • IMac-landing-page-h

The truth about Apple.com

Let’s face it. Everybody loves Apple.com but no other tech company has been able to pull off the same thing with equal panache. The question is, of course, why?

  • 2014.8 Oracle Home Page border

Website Launch: Oracle.com’s “lean forward” playbook emerges

There’s a battle between curb appeal and conversation gearing up -- and the teams that understand the difference will be the winners over the next two years. Right now, Oracle is in the cat bird seat. Here's why.

  • 8.14 Watson F1

Hits and Misses: 5 things you need to know about IBM.com’s and SAP.com’s new designs

There’s no doubt that IBM and SAP are firmly on the new design bandwagon. Both are trying to do the same thing – but IBM does it much better. Here’s why.

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Featured Case Studies & Reports

  • F1-FN-SAP-Personalization

FieldNote: SAP puts a savvy new twist on content personalization

Personalization is starting to become de rigeur again among leading IT Web teams. SAP.com is fiddling with a particularly interesting approach that threads content based on the starting page. Interesting.

  • Usabilla Home Page 2015

FieldNote: If the “Voice of the Customer” is on your dance card this year . . .

I recently stumbled across a blog describing data from the Usabilla service that tracks real time feedback from site users. Turns out this service could be used for a lot more than your rank and file "do you love me?" surveys.

  • 2014-Cisco-Search-930x300

FieldNote: Cisco aces search (again) with a little help from its friend Google

Cisco.com teamed with Google to virtually banish the dreaded "Sorry, no search results found" message. The solution wasn't hard to find, they had to throw in the towel first.