2012 Website Usability & Effectiveness Report
August 20, 2012
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How can you determine how effectively your Website achieves critical design and business goals – and quickly identify the areas of your site that need the most attention? What issues should you measure? What questions should you ask?...
Continue Reading →Optimizing your Website’s Navigation for B2B Buyers
May 21, 2012
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Is your team working too hard? If the issue is navigation, the answer is probably yes. We ran 102 classes of Website navigation through the B2B buying process. Guess what we found? ...
Continue Reading →2011 Online Communities
February 09, 2012
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Nearly two-thirds (65%) of organizations engage in online communities operated by companies that sell them computer hardware, software and services. That means you need to pay attention to your communities. ...
Continue Reading →2011 eBusiness Index Report
January 15, 2012
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In 2011, bigger budgets broke out —14 launches and refreshes hit the airwaves — and 8 sites rose up the rankings. When the dust cleared, IBM.com and Cisco.com were perched at the top of the heap. And that’s where the story begins...
Continue Reading →2011 Online Support
October 17, 2011
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Face it, most support sites are a pain in the neck. They put all of their answers behind magic curtains customers can’t penetrate. Dangle documents at the end of ugly click streams. Or do they?...
Continue Reading →2011 Enterprise Software
September 06, 2011
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Enterprise software companies are in the middle of a business revolution – and their Websites show it. We evaluated five major enterprise software Websites -- and then we threw Symantec.com in for good measure....
Continue Reading →2010 eBusiness Index Report
July 02, 2010
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Our roster of eBusiness Index Websites had a rough year in 2010. Most aced the basics, but are whiffing on social media. Meanwhile, IBM.com and Cisco.com are gliding like swans amidst the carnage. ...
Continue Reading →2010 Enterprise Software
June 16, 2010
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Enterprise software companies have their work cut out for them on the Web. To see who does it best, we evaluated 5 leading software sites in 2010. IBM Software Group won. ...
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