Reports
2012 Website Usability & Effectiveness Report
How can you determine how effectively your Website achieves critical design and business goals – and quickly identify the areas of your site that need the most attention? What issues should you measure? What questions should you ask?
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Optimizing your Website’s Navigation for B2B Buyers
Is your team working too hard? If the issue is navigation, the answer is probably yes. We ran 102 classes of Website navigation through the B2B buying process. Guess what we found?
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2011 Online Communities
Nearly two-thirds (65%) of organizations engage in online communities operated by companies that sell them computer hardware, software and services. That means you need to pay attention to your communities.
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2011 eBusiness Index Report
In 2011, bigger budgets broke out —14 launches and refreshes hit the airwaves — and 8 sites rose up the rankings. When the dust cleared, IBM.com and Cisco.com were perched at the top of the heap. And that’s where the story begins
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2011 Professional Services
Professional services sites are all about selling intangibles. Presenting solutions. Proving expertise. To find out who does it best, we evaluated three mega players with $75 billion in revenues: Accenture.com, Deloitte.com, and IBM Global Services.
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2011 Business Software
How do you blend enterprise-class product & services marketing with consumer-style ecommerce – and come out with neat, travel size pouches at the other end? We evaluated Microsoft.com, Adobe.com, & Symantec.com to see how.
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2011 Online Support
Face it, most support sites are a pain in the neck. They put all of their answers behind magic curtains customers can’t penetrate. Dangle documents at the end of ugly click streams. Or do they?
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2011 Networking Systems
2011 was pretty much an “all hat, no cattle” year for network systems Websites. Despite flurries of activity and the odd reface or two, there wasn't much to show at the Country Fair. Unless you consider that new kid in town.
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2011 Enterprise Software
Enterprise software companies are in the middle of a business revolution – and their Websites show it. We evaluated five major enterprise software Websites -- and then we threw Symantec.com in for good measure.
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2011 Enterprise Systems
Enterprise systems Websites are the aircraft carriers of the IT industry. Huge. Complicated. Hard to turn. That's why it's always interesting to see what these teams are up to. This year, you might be surprised.
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2010 Networking Systems
Network systems companies have one of the most challenging juggling acts to perform on the Web. In 2010, we evaluated Brocade.com, Cisco.com, Juniper.net, and Nortel.com (RIP).
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2010 Professional Services
They say that professional services Websites are horse of a completely different color. In 2010, we evaluated Accenture.com, Deloitte.com and IBM Global Services to find out how.
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2010 Enterprise Systems
Enterprise Systems companies are the billion dollar Goliaths of the IT Web. To see how, we evaluated Dell.com, IBM.com, HP.com, Oracle.com, EMC.com, & Intel.com in 2010.
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2010 eBusiness Index Report
Our roster of eBusiness Index Websites had a rough year in 2010. Most aced the basics, but are whiffing on social media. Meanwhile, IBM.com and Cisco.com are gliding like swans amidst the carnage.
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2010 Enterprise Software
Enterprise software companies have their work cut out for them on the Web. To see who does it best, we evaluated 5 leading software sites in 2010. IBM Software Group won.
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