siteIQ • ibm global services

One of the things I like best about our annual Website rankings is that they always show me what’s really going on in the neighborhood. The real impact of new designs and strategies. Where teams have put their time and treasure – and whether it is paying off. This year is no excep...

How IBM Global Services Made Services Marketing Sexy

June 27, 2012

by Kenna Dian

content, Design, ibm global services, services marketing, Social Media, social network

Not long ago, IBM Global Services was the Grande Dame of awful services marketing. It’s content consisted of “I feel your pain” prose followed by multi-compound sentences laden with million dollar words. The site practically bored visitors into calling a salesperson. Then IBM bo...

Usability Winners | What, Why—and Who does it best

February 24, 2012

best practice, brocade.com, ca.com, cdw.com, cisco.com, dell.com, deloitte.com, ebusiness index, emc.com, event marketing, good practice, hp.com, ibm global services, ibm software group, ibm.com, insight.com, intel.com, juniper.net, Marketing, newegg.com, oracle.com, Support, symantec.com, training, Usability

Part 2 in a blissfully short series (that’s a little longer than I expected) In my last post, I shared why usability is really a tale of two cities and why dotcom teams need a totally different usability view than the stakeholders who own different parts of a Website. In this post, ...

Professional Services Websites Take 2 | New rules upset the rankings. A rising tide floats all boats, but Accenture.com is at the head of the flotilla

January 05, 2012

by Kenna Dian

accenture.com, deloitte.com, ibm global services, ibm.com, Strategy, website rankings, website redesign

1 Comment

2011 Professional Services Website Report

And the New Winner Is… Overall: Accenture.com Usability & Effectiveness: Accenture.com Content, Features & Capabilities: Accenture.com Last week, we took a close look at how classic professional services Websites fare when they are put under the siteIQ microscope–and...

Drum Roll, Please! IBM.com & Cisco.com head the eBusiness Index

July 05, 2010

accenture.com, adobe.com, brocade.com, cdw.com, cisco.com, dell.com, deloitte.com, emc.com, hp.com, ibm global services, ibm software group, ibm.com, insight.com, intel.com, juniper.net, microsoft.com, newegg.com, nortel.com, oracle.com, sap.com, sas.com, symantec.com

When we blew out the siteIQ benchmarks, we knew it would change up our Website rankings. Six months and 1,200 criteria later, and IBM.com, Cisco.com, HP.com, Dell.com and CA.com take the prize....

Why IBM Software, SAS, EMC, Intel, Brocade & Deloitte made the cut

February 01, 2010

accenture.com, adobe.com, best practice, brand, brocade.com, Communities, customization, deloitte.com, Design, developer, ebusiness index, ecommerce, eds.com, emc.com, good practice, hp.com, ibm global services, ibm software group, intel.com, Marketing, Navigation, sas.com, Search, Strategy, sun.com, Web 2.0, website design, website rankings

We've mixed up the siteIQ eBusiness Index for 2010. In some cases the decision was based on eliminating Websites that haven't improved over the past year and don't provide any good or best practices worth tracking....

Accenture, EDS and IBM Global Services | Who’s gaining, losing — and why

March 24, 2008

accenture.com, capgemini.com, ebusiness index, eds.com, ibm global services, professional services, Web 2.0

6 Comments

I’ve just finished an in-depth review of the Q4 2007 scores received by the professional services Websites on the siteIQ eBusiness Index (Accenture.com, EDS.com, Capgemini.com & IBM Global Services zone) – and it’s becoming clear that Web 2.0 is finally starting to take its ...

Professional services marketing | It’s all about ME!

February 06, 2007

capgemini.com, content, eds.com, ibm global services, Navigation, services marketing

One look at professional services Website’s usability scores show that they’ve been losing ground in 2006. That, of course, prompted us to ask the obvious question: why? After spending some time on these sites, we found the answers. Put simply, “It’s all ab...